Knowledge Centre

Jan 11 2021

By Admin

E-commerce buying to see an uptick from Tier 2 & 3 cities; UPI to dominate digital payments: Instamojo e-commerce outlook 2021 report

The year 2020 witnessed interesting business developments, with the pandemic changing the way businesses operate and interact with their end users. In a country where more than 17% of the population is at an average age of 28 years, digital solu...

Dec 22 2020

By Admin

Tonic Worldwide’s research division ‘GIPSI’ shares four key consumer needs of 2021 which are born out of 2020

United in surviving the pandemic albeit separated by screens, 2020 has forced many learnings upon humanity. India saw a new digital audience and quick adoption of e-commerce, video apps and WFH culture thriving. But it also came with a lot of side eff...

Dec 16 2020

By Admin

How India Searched for Homes During The Pandemic Year 2020 – A Report by Magicbricks

With Work From Home (WFH) emerging as the new normal due to the outbreak of the pandemic, the desire to have an extra room double resulted in doubling of searches for 4BHK and above during the Pandemic year, reveals How India Searched for Homes...

Dec 10 2020

By Admin

1000 Indian towns and cities join the digitization drive among tutors & teachers signaling a new curve in the fast-growing Indian EdTech space : Teachmint Data

Buoyed by the multiple benefits of teaching online, the vast informal Indian teaching and tutoring community is rapidly moving beyond vanilla video solutions to adopt full-service digital teaching solutions, to enhance their teaching experience a...

Dec 09 2020

By Admin

Kantar maps changes in mindset & behaviour of urban Indians, in the wake of COVID-19

With almost a year into the country being hit by COVID, Kantar (the world’s leading data, insights and consulting company)conducts a comb search into consumer psyche with The New Indian ConsumerReportwhich is poised to aid major corporation...

Dec 08 2020

By Admin

At least 61 per cent of CEOs reported an earnings outlook of more than 10 per cent over the next three years: KPMG TMT industry CEO Outlook: Smart. Secure. Sustainable

The COVID-19 pandemic, work from home and social distancing have underscored a new urgency for digital connectivity and innovation— bringing in an era for the Technology Media and Telecom (TMT) sector, that may last well beyond the pandemic. Pos...

Nov 30 2020

By Admin

Furniture searches online jump 1.5x-2x ahead of wedding season: Flipkart data

With the onset of the wedding season, usually witnessed from December to March, an increasing number of consumers across the country are looking for their furniture essentials online. With COVID necessitating staying indoors coupled with the inhe...

Nov 25 2020

By Admin

2021 marketing imperatives to support ‘rebound and recovery’ strategies.

More than two thirds (69%) of businesses expect to end the second half of 2020 in decline. Just under half (45%) of those expect their business to be down by 20% or less, while one in five of those leaders expects their business to be down in exc...

Nov 17 2020

By Admin

Diabetes consultations and management, likely to go the “PHYGITAL” way in the future as revealed in ‘The D-Picture: COVID Edition’, a Kantar Study.

Launched on World Diabetes Day, Kantar’s The D-Picture- COVID Edition Report indicates that a “Phygital” way of consultation may be the future trend in Diabetes management. While diabetics in India will continue to consult doctors fa...

Nov 12 2020

By Admin

Tonic Worldwide’s research division ‘GIPSI’ reveals report with unique digital consumer profiles for Diwali 2020

Diwali 2020 is here and so are many perspectives. The industry is buzzing with positive sentiment and brands are extending the sentiment by supporting smaller players. Everyone has been waiting for Diwali in 2020 as a ray of hope for recovery. Digi...

Nov 11 2020

By Admin

Bata India announces Q2 results, shows signs of recovery

Footwear major Bata India Limited today announced results for the quarter ended 30 September 2020. Revenue from operations for the quarter stood at Rs. 3679 million showcasing steady signs of a steady recovery after a dull first quarter. The net...

Nov 10 2020

By Admin

Dalmia Bharat Sugar and Industries Limited today announced its unaudited consolidated results for the quarter ended 30th Sept, 2020.

Dalmia Bharat Sugar and Industries Limited today announced its unaudited consolidated results for the quarter ended 30th Sept, 2020. Salient features are as under: Particulars UOM Q2'21...

Nov 10 2020

By Admin

Demand for automobiles strong owing to safety concerns; SUVs, Electric Vehicles & Indian Automakers gaining ground: PAYBACK-Unomer Consumer Mobility Study

A recent study conducted on Fuel loyalists (Consumers who regularly spend on fuel for passenger vehicles, over the last 2 years), shows that the pandemic has fuelled the need for personal mobility and a positive bias to own a vehicle. This was r...

Nov 10 2020

By Admin

Adjust appoints Shawn Bonham as President APAC to drive growth in the Asia-Pacific region

Adjust, the global app marketing platform, today announced it has promoted Shawn Bonham to President APAC. After having served as Chief Revenue Officer (CRO) for the company for the last three and a half years, Bonham will focus on growing...

Nov 06 2020

By Admin

Matrimony’s Net Profit surges 31.2% y/y and 9.6% q/q Strong billing growth of 13.5% y/y and 18.5% q/q in matchmaking Limited, the leading online matrimony company, announced its unaudited standalone and consolidated financial results for the second quarter and half year ended September 30, 2020, as approved by its board of directors. Murugavel Jan...

Nov 05 2020

By Admin

PUMA India Ramps up its Online Consumer Experience with Salesforce

Salesforce , the global leader in CRM, today announced that PUMA India has partnered with Salesforce to leverage Commerce Cloud. The aim is to provide its digitally savvy consumers with an unmatched user experience online that reflects the brand&rsquo...