SHRM EGDE 2020 virtual conclave concludes successfully

Jul 31 2020

 

 

 SHRMEDGE 2020, the virtual conclave hosted by the Society for Human Resource Management (SHRM), concluded successfully today. The One-of-a-kind virtual conference with super specialized conclaves had a global flavor with attendees as well as speakers from across APAC and the world. A series of deliberations and moderated sessions were held on germane issues affecting businesses and people across the world. Driving a culture of innovation, adapting to the new normal and ensuring a safe a secure work environment are some of the key points of discussion at the conclave. The two day virtual conference and exposition brought together 4000+ participants, including mid & senior level HR professionals and corporate leaders from organizations across all sectors. 

 

Day one of the conference was focused on Talent Acquisition and Talent Management. In the opening key note session: The Talent Imperative In The New Normal, Johnny C. Taylor, Jr. SHRM SCP, President & CEO, SHRM  and Ajay Banga, CEO, Mastercard, discussed the key imperatives that create value in an organization by attracting and retaining the best talent. They also shared reflections from their personal and organisational journey on how we need to adjust talent strategies that would be key to meet the shifting paradigms of the new normal.

 

Throughout the day one speakers delivered deep insights on the topics based on Employee experience, talent management, and talent acquisition etc. in multiple vibrant keynote and concurrent sessions. Leadership Foundational Skills: The future of Employability and online education; How your employer brand needs to respond to the new normal?; Inclusive Workplace Culture: Leading And Sustaining A Culture Transformation; SPECIAL TALK: Reimagining Talent Management For The Future; When Disaster Strikes: Adapting Your Workforce…Fast; Reimagining Employee Rewards And The Value Of Work; Effectively Managing Tech Workers: A New Imperative In The Digital Age were some of the exciting sessions at the conference. 

 

Day two of the conference began with an engaging keynote session “Thriving Minds: Driving a Culture of Innovation by Design” by T.V. Mohan Das Pai, Chairman Manipal Global Education, followed by an engaging conversation with Emily M. Dickens, Corporate secretary and Chief of Staff, SHRM. Mr. Sunil Kant Munjal, Chairman, Hero Enterprises delivered another key note address on Building Champions and Heroes of your workplace!

 

Diversity of talent in the new normal, Wellness beyond COVID era – Back to the basics, The Dichotomy of Hi-Tech and Hi-touch learning, Future of learning – SHIFT to the new normal were some of the other exciting sessions at the conference on day two. Eminent speakers and panelists spoke extensively on the topics based on Employee experience, Talent well-being, Talent development and best practices. A series of concurrent sessions were also held to address pertinent issues and to forge a way forward through discussions.

 

In a special feature, Yanush Batra, Student of Ancient Indian Scriptures and Bharatnatyam dancer engaged participants with a modern take on the many learnings contained in the ancient scriptures. That the wisdom and teaching of the ancient texts can be perceived as universal laws rather than religious teachings due to their ability to stay prevalent through the course of history. This talk delves on the holistic approach the philosophical idea that is well-being, physical, emotional, spiritual.

 

Ms. Achal Khanna, CEO, SHRM India and Business Head- APAC & MENA, said, “The series of engaging keynote sessions and panel discussions throughout the conclave have been truly enriching and timely, I am sure participants walked away with significant insights on talking current challenges and be prepared for the future. This year we have to move the entire conclave online and this has been a learning experience for us. We are delighted with the overwhelming response and we are hopeful that this conclave has been a positive learning experience for all of the participants as it has been for us”.

 

The event came to an end with a scintillating conversation between Sadhguru and Johnny C. Taylor Jr. on Sadhguru's unique take of "Human is not a Resource

 


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Consistent Alex Marquez continues point scoring run
Aug 10 2020 By Admin
     The Repsol Honda Team took steps forward on Sunday as a difficult Brno weekend came to a close, Alex Marquez and Stefan Bradl ready to come back stronger in Austria next week.   Blue skies welcomed the MotoGP World Championship to the third race of the 2020 MotoGP World Championship at the Automotodrom Brno. After sweltering conditions in Spain, the 46°C track temperature seemed pleasant in comparison.   A focused Alex Marquez put a disappointing qualifying result behind him as his Sunday preparations began. Confirming his feeling on the Honda RC213V in Warm Up, he was prepared for what he knew would be a long 21-lap Czech GP. Consistency and a calm approach saw the MotoGP rookie steadily work his way forward, lap by lap closing the gap to those ahead. 15th place in the race continues his perfect run of point scoring finishes as he continues to learn the MotoGP class. The Red Bull Ring will be another new circuit for Alex to learn, but two races there will allow him and the team to see his progress.     It was a demanding Sunday in the Czech Republic for Stefan Bradl, the German rider completing his first MotoGP race since the 2019 Austrian GP. Although he did not score points, Bradl did gather important data for himself and for HRC as the non-stop development of the Honda RC213V continues.   Stefan Bradl will join the Repsol Honda Team again at the Motorrad Grand Prix von Österreich as World Champion Marc Marquez continues to recover from surgery.   Nakagami was once again the leading Honda rider as his run of form continues. An eighth-place finish at the Czech round has him eighth in the World Championship standings, but just four points off third overall. There’s almost no time to wait before the Repsol Honda Team are back out on track, the Austrian Grand Prix starting on Friday, August 14. It’s the first of two back-to-back races held at the Red Bull Ring as the compressed 2020 MotoGP season rapidly progresses.   Alex Marquez (15th) “It was a tough day; I was expecting a lot more from this weekend to be honest. Sometimes when you expect a little too much, you can find yourself here. But anyway, we’ve learned some new things as this was the first race with a lot of change in the tyre. I lost a lot of time overtaking Bradl and Smith, I really lost the race here. After this the pace wasn’t so bad and I have learned a lot about managing the tyre. Not the weekend we expected, but we learned more.”   Stefan Bradl(18th) “It was a pretty tough day honestly. Jumping into a race weekend was always going to be tricky, so we made the most of what we could. In the race I didn’t really feel comfortable on the bike, but I was able to make a good start. On lap seven or eight I unfortunately made a mistake on the brakes into Turn 1 and I ran off. Then it was a race on my own and I did what I could. I’m looking forward to moving on to the next weekend. We have a whole weekend of data to understand the bike more, so let’s see what’s possible.” Grand Prix České republiky Race Results Pos. Rider Num Nation Points Team Constructor Time/Gap     1 BINDER BRAD 33 RSA 25 Red Bull KTM Factory Racing KTM 41'38.764   2 MORBIDELLI FRANCO 21 ITA 20 Petronas Yamaha SRT Yamaha 5.266   3 ZARCO JOHANN 5 FRA 16 Esponsorama Racing Ducati 6.47   4 RINS ALEX 42 SPA 13 Team Suzuki Ecstar Suzuki 6.609   5 ROSSI VALENTINO 46 ITA 11 Monster Energy Yamaha MotoGP Yamaha 7.517   6 OLIVEIRA MIGUEL 88 POR 10 Red Bull KTM Tech 3 KTM 7.969   7 QUARTARARO FABIO 20 FRA 9 Petronas Yamaha SRT Yamaha 11.827   8 NAKAGAMI TAKAAKI 30 JPN 8 LCR Honda Honda 12.862   9 MILLER JACK 43 AUS 7 Pramac Racing Ducati 15.013   10 ESPARGARO ALEIX 41 SPA 6 Aprilia Racing Team Gresini Aprilia 15.087   11 DOVIZIOSO ANDREA 4 ITA 5 Ducati Team Ducati 16.455   12 PETRUCCI DANILO 9 ITA 4 Ducati Team Ducati 18.506   13 CRUTCHLOW CAL 35 GBR 3 LCR Honda Honda 18.736   14 VINALES MAVERICK 12 SPA 2 Monster Energy Yamaha MotoGP Yamaha 19.72   15 MARQUEZ ALEX 73 SPA 1 Repsol Honda Team Honda 24.597   16 RABAT TITO 53 SPA 0 Esponsorama Racing Ducati 29.004   17 SMITH BRADLEY 38 GBR 0 Aprilia Racing Team Gresini Aprilia 32.29   18 BRADL STEFAN 6 GER 0 Repsol Honda Team Honda 55.977   19 ESPARGARO POL 44 SPA 0 Red Bull KTM Factory Racing KTM DNF   20 MIR JOAN 36 SPA 0 Team Suzuki Ecstar Suzuki DNF   21 LECOUNA IKER 27 SPA 0 Red Bull KTM Tech 3 KTM DNF      
MAGGI highlights “Ingredients that make India special” in its latest campaign for Special Masala Noodles
Aug 10 2020 By Admin
      For many of us, the spice-box in the kitchen has been a common sight when growing up. This extremely important spice box becomes a SPECIAL box with its herbs and spices, that can transform any dish into a tasty meal by giving life to even the simplest of preparations. India enjoys a rich diverse heritage of spices and herbs that are indigenous to the country. With the aim to celebrate this diversity and these indigenous ‘masalas’ of India, Nestlé India has launched a campaign for MAGGI Special Masala Noodles.   Talking about the roll-out of the campaign, Mr. Nikhil Chand, Director, Foods & Confectionery, Nestlé India, said “MAGGI masala noodles have been a part of our kitchens for almost four decades. In these four decades, we have witnessed an entire generation growing up to love the signature taste of MAGGI. In this time, we have developed a deep understanding of consumer’s taste preferences and rich Indian heritage of spices & herbs. This comes together to create MAGGI Special Masala noodles which leaves a lingering taste of India’s vibrant spices in every bite.”   The campaign takes the consumers on a journey, showcasing a wide variety of herbs and spices that can be found across India. These choicest ingredients when combined, create India’s beloved MAGGI Special Masala noodles, a signature recipe made with 20 spices and herbs from across India that defines MAGGI special masala experience.   You can view the TVC here: Link: https://youtu.be/Lv3CCPZHsfQ
Tonic Worldwide and World for All launch #VocalForLocalPets
Aug 10 2020 By Admin
   World For All Animal Care & Adoptions; an animal welfare organisation in collaboration with Tonic Worldwide; a digital-first creative agency, has launched a campaign #VocalForLocalPets, intending to end discrimination against stray animals.   Violence and discrimination against animals on India's streets are on the rise. #VocalForLocalPets has been conceptualized to give these defenseless and helpless animals a voice. The campaign allows pet lovers to adopt & give these local breeds all the love they deserve while being a part of their family. Under the circumstances where everyone is presenting a united front against the pandemic and the nationalistic unity is on the rise, the team thought that solidarity with local animals is an emotion that would go a long way to find them their families and homes. Given the conditions of the current lockdown scenario, the team has launched a microsite that features all the pets who are up for adoption. In addition to this, the campaign is also being promoted on World For All’s social media handles.   Sharmee Bhatt, World For All Animal Care & Adoptions, says, “The animals on the street are often mistreated by people as they are helpless and homeless. Their life is extremely difficult with having to often suffer from extreme thirst, hunger & accidents as well.   The Vocal for Local sentiment intends to show these desi dogs & cats as equally loving and deserving the same amount of love we give to other cats and dogs by showcasing them as a part of India. By no means do we mean to shame adoption of foreign breeds. Our aim is for everyone to look at these intelligent and sturdy Indian breeds the same way they look at other breeds, and together we hope to find loving homes for them through this initiative.”   Pratik Hatankar, Head of Innovations & New Initiatives, Tonic Worldwide, says, “It is disheartening to see the discrimination between breeds and the violence perpetrated against the animals on India's streets. After our honorable Prime Minister’s urge to go #VocalForLocal, we decided to extend this thought to give a fair chance to Indian breeds. This is a heartfelt effort to encourage our country to adopt local Indian breeds as pets, give them loving homes, and become the voice of these marginalized breeds.”   Link to the microsite: vocalforlocalpets.worldforall.co
KONE Elevator India puts up virtual stall at DiECE 2020
Aug 10 2020 By Admin
     KONE Elevator India, a wholly owned subsidiary of KONE Corporation, is participating in a virtual exhibition promoted by Confederation of Indian Industry (CII) titled Digital Exhibition on Construction Equipment (DiECE 2020).  KONE Elevator India is the only elevator company participating in this three-month long exhibition which commenced today.   “In the new normal, where social distancing has become the new norm, adopting digital solutions has been one of the key tools adopted by KONE India. The virtual stall at DiECE exhibits our wide range of future-ready offerings backed by innovative technology, each designed to support our customers as we ease into the new normal,” said Amit Gossain, Managing Director, KONE Elevator India.    KONE India’s premier virtual stall will highlight the recently launched Health and Wellbeing Solutions that address customers’ back-to-work concerns, including 24/7 Connected Services, I and U Series of elevators, and maintenance and modernization solutions.   “From elevator call feature using mobile phones to elevator air purifiers and escalator handrail sanitizers, there is a suite of health and wellbeing solutions on display that support people transition into a new normal,” he added. The solutions are built on KONE’s deep expertise and knowledge of people flow, which is vital when addressing the challenges of adapting to a new way of life in the face of the current pandemic.   On display will also be KONE’s 24/7 Connected Services that uses cloud technology and is the world’s most intelligent elevator and escalator services that monitor round-the-clock. In collaboration with the recognized leader in cognitive computing, IBM Watson, this breakthrough technology can better monitor, maintain and take action before breakage, thereby ensuring less equipment downtime and fewer faults.   Making all these innovations and services possible is KONE’s global technology and engineering centre in Chennai, India Technology and Engineering Center (ITEC), which is a testing and research hub that works with customers, suppliers, strategic partners and research institutes in providing the best-in-class people flow solutions.

Digital

MAGGI highlights “Ingredients that make India special” in its latest campaign for Special Masala Noodles
Aug 10 2020 By Admin
      For many of us, the spice-box in the kitchen has been a common sight when growing up. This extremely important spice box becomes a SPECIAL box with its herbs and spices, that can transform any dish into a tasty meal by giving life to even the simplest of preparations. India enjoys a rich diverse heritage of spices and herbs that are indigenous to the country. With the aim to celebrate this diversity and these indigenous ‘masalas’ of India, Nestlé India has launched a campaign for MAGGI Special Masala Noodles.   Talking about the roll-out of the campaign, Mr. Nikhil Chand, Director, Foods & Confectionery, Nestlé India, said “MAGGI masala noodles have been a part of our kitchens for almost four decades. In these four decades, we have witnessed an entire generation growing up to love the signature taste of MAGGI. In this time, we have developed a deep understanding of consumer’s taste preferences and rich Indian heritage of spices & herbs. This comes together to create MAGGI Special Masala noodles which leaves a lingering taste of India’s vibrant spices in every bite.”   The campaign takes the consumers on a journey, showcasing a wide variety of herbs and spices that can be found across India. These choicest ingredients when combined, create India’s beloved MAGGI Special Masala noodles, a signature recipe made with 20 spices and herbs from across India that defines MAGGI special masala experience.   You can view the TVC here: Link: https://youtu.be/Lv3CCPZHsfQ
Tonic Worldwide and World for All launch #VocalForLocalPets
Aug 10 2020 By Admin
   World For All Animal Care & Adoptions; an animal welfare organisation in collaboration with Tonic Worldwide; a digital-first creative agency, has launched a campaign #VocalForLocalPets, intending to end discrimination against stray animals.   Violence and discrimination against animals on India's streets are on the rise. #VocalForLocalPets has been conceptualized to give these defenseless and helpless animals a voice. The campaign allows pet lovers to adopt & give these local breeds all the love they deserve while being a part of their family. Under the circumstances where everyone is presenting a united front against the pandemic and the nationalistic unity is on the rise, the team thought that solidarity with local animals is an emotion that would go a long way to find them their families and homes. Given the conditions of the current lockdown scenario, the team has launched a microsite that features all the pets who are up for adoption. In addition to this, the campaign is also being promoted on World For All’s social media handles.   Sharmee Bhatt, World For All Animal Care & Adoptions, says, “The animals on the street are often mistreated by people as they are helpless and homeless. Their life is extremely difficult with having to often suffer from extreme thirst, hunger & accidents as well.   The Vocal for Local sentiment intends to show these desi dogs & cats as equally loving and deserving the same amount of love we give to other cats and dogs by showcasing them as a part of India. By no means do we mean to shame adoption of foreign breeds. Our aim is for everyone to look at these intelligent and sturdy Indian breeds the same way they look at other breeds, and together we hope to find loving homes for them through this initiative.”   Pratik Hatankar, Head of Innovations & New Initiatives, Tonic Worldwide, says, “It is disheartening to see the discrimination between breeds and the violence perpetrated against the animals on India's streets. After our honorable Prime Minister’s urge to go #VocalForLocal, we decided to extend this thought to give a fair chance to Indian breeds. This is a heartfelt effort to encourage our country to adopt local Indian breeds as pets, give them loving homes, and become the voice of these marginalized breeds.”   Link to the microsite: vocalforlocalpets.worldforall.co
KONE Elevator India puts up virtual stall at DiECE 2020
Aug 10 2020 By Admin
     KONE Elevator India, a wholly owned subsidiary of KONE Corporation, is participating in a virtual exhibition promoted by Confederation of Indian Industry (CII) titled Digital Exhibition on Construction Equipment (DiECE 2020).  KONE Elevator India is the only elevator company participating in this three-month long exhibition which commenced today.   “In the new normal, where social distancing has become the new norm, adopting digital solutions has been one of the key tools adopted by KONE India. The virtual stall at DiECE exhibits our wide range of future-ready offerings backed by innovative technology, each designed to support our customers as we ease into the new normal,” said Amit Gossain, Managing Director, KONE Elevator India.    KONE India’s premier virtual stall will highlight the recently launched Health and Wellbeing Solutions that address customers’ back-to-work concerns, including 24/7 Connected Services, I and U Series of elevators, and maintenance and modernization solutions.   “From elevator call feature using mobile phones to elevator air purifiers and escalator handrail sanitizers, there is a suite of health and wellbeing solutions on display that support people transition into a new normal,” he added. The solutions are built on KONE’s deep expertise and knowledge of people flow, which is vital when addressing the challenges of adapting to a new way of life in the face of the current pandemic.   On display will also be KONE’s 24/7 Connected Services that uses cloud technology and is the world’s most intelligent elevator and escalator services that monitor round-the-clock. In collaboration with the recognized leader in cognitive computing, IBM Watson, this breakthrough technology can better monitor, maintain and take action before breakage, thereby ensuring less equipment downtime and fewer faults.   Making all these innovations and services possible is KONE’s global technology and engineering centre in Chennai, India Technology and Engineering Center (ITEC), which is a testing and research hub that works with customers, suppliers, strategic partners and research institutes in providing the best-in-class people flow solutions.
Paytm launches India's first pocket Android POS device for contactless ordering & payments
Aug 10 2020 By Admin
     On a mission to equip SMEs with technology-led solutions, India's homegrown financial services platform Paytm has launched the country's first pocket Android POS device for contactless ordering & payments. The company has introduced 'Paytm All-in-One Portable Android Smart POS' at an introductory price of Rs 499 per month rental. Styled like a mobile phone for accepting orders and payments on the go, this is the first such Android-based device to be introduced in India and is much more powerful than the portable Linux based POS devices presently available in the country. It also comes bundled with Paytm's 'Scan to Order' service that is fast getting adopted by thousands of restaurants and takeaway joints the country. Paytm is offering this high-end POS device effectively at the lowest price in the market, in an effort to empower a large number of SMEs to kickstart their businesses with contactless ordering and payment solutions. This device enables delivery personnel logistic players, Kirana stores, and small shopkeepers to accept digital payments on the go. The robust, featherweight & ergonomic device weighs only 163 grams, 12mm thick, and has a 4.5-inch touch screen. It comes bundled with a powerful processor, all-day battery life, and an inbuilt camera to scan QR codes and instantly process payment. This fully-loaded device has many industry-first features & services including cloud-based software for billing, payments, and customer management. It works with 4G sim cards, Wi-Fi and has Bluetooth connectivity to ensure payments never fail and stays round the clock connected with all of Paytm's bouquet of services. The company aims to issue over 2 lakh devices within the next few months which will generate over 20 million transactions per month. This smart POS device is integrated with the ‘Paytm for Business’ app to generate GST compliant bills and also to manage all transactions & settlements. Besides this, Paytm for Business app also helps merchants to avail of numerous business services and financial solutions such as loans, insurance, and Business Khata to manage digital ledger of all their transactions including udhaar, cash, and card sales. It also has a merchandise store on the app offering Paytm All-in-One QR integrated utility items such as soundbox, calculator, power bank, clock, pen stands, and radio. The Paytm for Business App has witnessed over 20 million downloads and is one of the most popular merchant apps on Google Play Store and App Store. Renu Satti, Sr. Vice President at Paytm said, "We innovate products & services that are aligned with our mission of enabling SMEs with technology-led solutions. We are confident that this affordable pocket-sized Paytm Android POS device will enable everyone from SMEs to delivery personnel of Kirana Stores to collect payments safely. It is our endeavour to help merchants & traders to easily digitize their business operations, without any investment in technology or backend infrastructure. Our Paytm for Business app, Khata, and payout services are providing the much-needed digitization support to businesses to improve their efficiency & supporting them to join the Digital India mission." Launched this year, Paytm Payout is fast becoming a must-have tool for businesses to make regular payments to their employees, vendors, and business partners. During the ongoing pandemic, more businesses have used the service to process payments of over Rs. 1500 crores either to the Paytm wallet, food wallet, gift voucher, or bank account of millions of beneficiaries.

Agencies

Tonic Worldwide and World for All launch #VocalForLocalPets
Aug 10 2020 By Admin
   World For All Animal Care & Adoptions; an animal welfare organisation in collaboration with Tonic Worldwide; a digital-first creative agency, has launched a campaign #VocalForLocalPets, intending to end discrimination against stray animals.   Violence and discrimination against animals on India's streets are on the rise. #VocalForLocalPets has been conceptualized to give these defenseless and helpless animals a voice. The campaign allows pet lovers to adopt & give these local breeds all the love they deserve while being a part of their family. Under the circumstances where everyone is presenting a united front against the pandemic and the nationalistic unity is on the rise, the team thought that solidarity with local animals is an emotion that would go a long way to find them their families and homes. Given the conditions of the current lockdown scenario, the team has launched a microsite that features all the pets who are up for adoption. In addition to this, the campaign is also being promoted on World For All’s social media handles.   Sharmee Bhatt, World For All Animal Care & Adoptions, says, “The animals on the street are often mistreated by people as they are helpless and homeless. Their life is extremely difficult with having to often suffer from extreme thirst, hunger & accidents as well.   The Vocal for Local sentiment intends to show these desi dogs & cats as equally loving and deserving the same amount of love we give to other cats and dogs by showcasing them as a part of India. By no means do we mean to shame adoption of foreign breeds. Our aim is for everyone to look at these intelligent and sturdy Indian breeds the same way they look at other breeds, and together we hope to find loving homes for them through this initiative.”   Pratik Hatankar, Head of Innovations & New Initiatives, Tonic Worldwide, says, “It is disheartening to see the discrimination between breeds and the violence perpetrated against the animals on India's streets. After our honorable Prime Minister’s urge to go #VocalForLocal, we decided to extend this thought to give a fair chance to Indian breeds. This is a heartfelt effort to encourage our country to adopt local Indian breeds as pets, give them loving homes, and become the voice of these marginalized breeds.”   Link to the microsite: vocalforlocalpets.worldforall.co
Nutrela unveiled follow up campaign of #DilKiBaat titled #AcchaKyaHua
Aug 10 2020 By Admin
   Nutrela Health, has recently unveiled a follow up to their campaign #DilKiBaat titled #AcchaKyaHua, in association with BC Web Wise. Like its predecessor, it aims  to  give a message to people on staying positive and spending quality time with family. While reinventing life has proved to be difficult for all of us, #AcckaKyaHua focuses on all the good things that happened because of the lockdown.   With the montage of shots and anecdotes from everyday life, the short film conveys the little good things that occurred, things that otherwise go unnoticed. The script conveys the message behind the campaign: the perfect time to help with household chores, to break old habits, to figure out how else once can contribute to the family, all the while celebrating the good things with Nutrela - #AcchaKyaHua.   The rising search for immunity boosters and the surge in looking for interesting recipes made us feel Nutrela was the perfect fit for the feel good lockdown stories. After all, food - especially healthy and delicious food - has always been a part of our lives: whether celebrating wins, overcoming failures or even beginning to count our blessings as the lockdown days begin to blur. At Nutrela, our motto is healthy rehna simple hai.   The motive behind the campaign is also to show people that there are two sides to every story. While the lockdown has been hard on everyone, and has created a lot of tension - the flipside is, it has given us more time at home, more time to understand what goes on at home. And truly understand the meaning of being together and what makes a house a home.   Darshan Panchal, General Manager, Nutrela stated “The purpose of ‘Accha Kya Hua’ is to encourage people to look into the seemingly unimportant household tasks. Such as knowing what groceries are purchased at home, and to encourage people to help out more at home, to understand what might help in boosting immunity. This is where we feel Nutrela has a part to play. While health and hygiene become an important part of our lives, Nutrela reminds you that life isn’t that complicated and staying healthy is simple.”   Chaaya Baradhwaaj, Founder and MD, BC Web Wise added, “The future looks uncertain and we need to do everything we can to embrace the new normal. This film wants to give people a sense of hope - and not everything is lost. Good things can still be found if we look for them.”   Urvi Gogri, Regional Manager Client Servicing added, “Our team went deeper with Insights which are very relatable. We wanted to tell a story from the lens of Nutrela’s business Culture. This piece of content helps us to build the community and our framework was to achieve Brand Love in this phase. It is working beautifully for us.”   Rohit Kanojia, Film Head, BC Web Wise believes that his personal experiences and observations of lockdown fueled the thought for #AcchaKya. “Talking to my colleagues, I realized that instead of concentrating on the bad, we could simply look for the good. And so we did. Thus, #AcchaKyaHua was born.”   Apart from the digital film, the brand has used and continues to use social media to encourage followers to talk about and share the good experiences of the lockdown - all the while reinventing popular recipes with a healthy twist.
This Independence Day ‘#showyourspirit’
Aug 07 2020 By Admin
  The past few months have been difficult for the whole world as countries have battled and continue to battle with the coronavirus pandemic. Through this unprecedented crisis, each family has fought valiantly along with their loved ones who have suffered from the virus. The battle is not only fought by the patient, but also by the whole family. The feeling of happiness and joy is beyond words when patients reunite with their families.   This Independence Day, the ‘#showyourspirit’ campaign conceptualised by Wunderman Thompson South Asia for EsselWorld wishes freedom from this life threatening virus by crowdsourcing ‘home coming’ videos of recovered patients reuniting with their families. The videos which will be in the form of song or dance are aimed at saluting the COVID-19 survivors and their families and spreading cheer and positivity during these dark times. Paying them a tribute, EsselWorld will feature the videos of the participants on its Facebook and Instagram pages on 15th August.   Talking about this initiative, Paresh Mishra, Sr. VP – Sales and Marketing, EsselWorld Leisure Pvt. Ltd. said, “There are hundreds of unfortunate stories where we fought and succumbed, but we also have many heroic chronicles where humanity succeeded in their battle against this pandemic. As we approach our Independence Day, we only wish for a country that is free from this life-threatening virus. Hence this is our humble initiative to show our gratitude to the everyday heroes and spread the joy and positivity to all the fighters who show us they ray of hope amidst these darker days”.   Samarth Shrivastava, Sr. VP & Executive Business Director, Wunderman Thompson Mumbai, further added “India has always been known for their spirit of unity among all diversities. This Independence Day, the least that we can do is to stand unified once again and show our true spirit in this war of humanity against the deadly virus. That’s probably what currently our nation needs from us most.”    Since the nationwide lockdown, EsselWorld has come with several exciting and engaging campaigns for consumers in conjunction with Wunderman Thompson South Asia across social platforms.        
ADK Fortune produces short film ‘Raabta’
Aug 05 2020 By Admin
    Coronavirus is here to stay and has changed and impacted the world in ways in more ways than one.  All communication for most part of this year has been focused on this virus. From saluting corona warriors, to public service messages urging people to wear masks and maintaining social distance.   ADK Fortune, a WPP company and part of Wunderman Thompson South Asia Group, felt it was now time to spread a message of hope and how corona patients had actually found friends who stood by them.   With cases increasing by the day, it was their belief that they needed to create not just an advertisement - but a short film that actually took on this gloomy picture and turned it around.   And thus, was born a completely pro-bono effort between ADK Fortune and director Gautam Vaze at Full Circle Productions.   Speaking about the core idea, Nakul Sharma, VP and ECD, ADK Fortune, said, “The creative script took off when we realised that a simple game of tambola went beyond love for the game and took on a deeper meaning of care, love and support. We are overwhelmed by the response the film has received. The messages across age groups and from different parts of the country ( not to mention NRIs who have sent it back to their friends and family in India) just proves that what started out as just a simple idea to bring cheer and positivity has already touched hundred thousands of people.”   The production house and the director managed to coordinate a remote shoot between two locations and three actors namely national award-winning actor Arundhati Nag and theatre stalwart Neena Kulkarni along with Aayushi Lahir whose acting prowess made this film even more powerful.   View the film here - https://www.youtube.com/watch?v=Vj6IVLwCioc&feature=youtu.be

TV

Honor handpicks ZEE5 as one of the preferred OTT advertising platforms; launches it's first laptop and new series of smartphones
Aug 10 2020 By Admin
   ZEE5, the Entertainment Super App of India, continues to be a brand favourite, when it comes to reaching out to a diverse set of audiences across the country in the most targeted and effective manner. The newest one to join the bandwagon and choose ZEE5 as one of its preferred OTT advertising platform is HONOR, a global leading tech brand for the youth. HONOR India, with the collaboration with ZEE5, aims at educating Indian consumes about its latest smartphones – HONOR 9A and HONOR 9S and at the same time, reach out to people looking for an enhanced smartphone experience, at a pocket friendly price.     As part of its stated 1+8+N strategy, HONOR introduced its affordable smartphone range – HONOR 9A and HONOR 9S in under INR 10K segment, along with the brand’s first laptop for the market – HONOR MagicBook 15, featuring India’s first laptop with 3 breakthrough innovations - Pop-up Webcam, 2-in-1 Fingerprint Power Button and 65W Type-C Compact multi-device fast charging, at a price of under INR 50K range, and powered with Microsoft Windows 10 Home, AMD Ryzen™ 5 3500U and RadeonTM Vega 8 Graphics processor. The latest offerings are a testimony to HONOR’s commitment of bringing innovative and progressive products for Indian consumers, while meeting the varied requirements of the users. With a surge in viewership post lockdown, ZEE5 has fast tracked its vision of democratising access to bespoke content and enhanced user experience through various initiatives to keep India entertained 24x7. HONOR’s latest launches align with this vision as it aims to offer the latest offerings to a larger base of consumers without them having to compromise on technology and quality. ZEE5, India’s ConTech OTT platform is built at the intersection of cutting-edge technology and bespoke premium entertainment content. With state-of-the-art AdTech capabilities at helm with ZEE5 Ads, the platform aims to enable advertisers with power of choice, astute audience segmentation and all of this in a brand safe environment.   \
Sony YAY!’s Feline duo Honey Bunny unite all feline fans to celebrate World Cat Day
Aug 09 2020 By Admin
  Cats are known to cheer even your gloomiest days with their adorable goofiness and amusing antics.  These kitties have a loyal fan base due to their unique nature and Sony YAY! the house to the famous feline duo Honey-Bunny celebrated ‘World Cat Day’ with cat lovers across the country on 8th August, 2020. The channel partnered with Cat Café Studio to host a virtual party that brought all the feline fans together for a fun session.   Kids all over the country adore the feline duo Honey and Bunny for their rib-tickling goofiness and comedy in the show Honey Bunny ka Jholmaal. Translating this emotion from reel to real in a day full of enjoyment, the duo brought together some unique back-to-back fun sessions for their feline friends. The session saw pet parents get creative with craft workshops hosted by “The art genius – Lalon” where they created DIY gifts for their cat babies. The Cat parents were in for a surprise, as the channel hosted a quirky award segment, where cats were awarded with titles such as “The cat with best expressions, the best selfie, the funniest cat, and many more. The party also featured Ms. Charu Khosla, Co-founder of Cat Café Studio, engaging with the audience with some cool insights and tricks about cats. The session panned out to be an insightful one hour of learning lesser-known facts about cats, bursting myths around them along with the Cat Café Studio expert answering all the queries for curious pet- parents.         
5 things that indicate that Honey Bunny are your spirit animals
Aug 07 2020 By Admin
  Everyone loves to watch funny cat videos. If you're having a bad day, you can just watch a cat trying to battle a laser pointer and their cute antiques will crack you up in no time. Adorable creatures to say the very least, felines are full of mischief and quirks. One such funny and entertaining cat duo of television are Honey Bunny, who are winning hearts aplenty amongst viewers both young and old. With a heavy dose of fun, light-hearted banter and camaraderie, they make for the paw-fect dose of entertainment. On the occasion of World Cat Day, Sony YAY! brings you a list of 5 characteristics to check if you are like Honey and Bunny -   1)       Curious soul  Curiosity is the "art of what-if." If there’s one thing the world knows about cats, it’s that they’re always attentive and on the look-out for what’s happening around them and there are no correct or incorrect questions for them.  If you ask questions and are curious about everything, then Voila, You are just like Honey-Bunny! 2)      You’re THE Funny one in your group If you are the perfect combo of unlimited jokes & smart pranks who cracks up everyone around you with your goofy and funny jokes, you are exactly like the hilarious cat duo Honey Bunny. It isn’t easy being purr-fect at comedy after all. 3)      You are always helping others They say, “a friend in need is a friend indeed”. If you are the one everyone turns to in the time of a problem or even when they want to spend some quality time, you’re probably the best person out there. Just like Honey Bunny, who are the front runners in combating any kind of problems for their friends. 4)      You are fearless   If you are never intimidated by anyone or any situation and love taking on new   challenges and enjoying exciting new escapades, you are exactly like Honey Bunny.   5) Banter is your MOTTO   If you can take Jokes on you and at the same time have comebacks ready that keep the banter going, then hats off to your unique skills, they match it with Honey Bunny!    
ABP News lights up the weekends with a slew of fresh programming
Aug 04 2020 By Admin
  Soon after introducing an exciting, revamped weekday line-up, India’s leading Hindi news channel, ABP News, has now come up with a fresh content line-up to keep the viewers engrossed over the weekend.   As quarantine norms have blurred the days together, the viewership graphs are way up across the board – whether it’s a Monday morning or a Saturday night. To cater to this rising demand, ABP News is revamping its weekend content line-up, with non-stop enthralling shows from 06:00 pm to 11:00 pm. Hosted by renowned ABP Anchors like Sumit Awasthi, Rajkishor Tiwari, Pankaj Jha, Vijay Vidrohi, and Abhigyan Prakash, these shows have been specially-packaged to accommodate the diversified interests of the Indian viewers and bring expert opinions to the fore.   In this brand-new portfolio of shows over the weekends, ABP News is airing Vijay Factor, a solution-oriented show which discusses interesting stories with regard to trending topics/issues, analysing the factors that can help solve the matter in question; Parivartan, a unique show which delves into the major changes which have occurred in the socio-economic & political landscape of the nation; Pankaj ka Punch, a show in which the anchor takes a deep dive into the relevant/concurrent news stories and provides in-depth reports/opinions/comments on the same; Raj ki Baat, a show which discusses important updates, relevant news, and theories about Indian Politics and apprises the viewers about the untold stories of the nation; and lastly, the special 9 p.m. Report. Two new engaging shows will also be introduced soon as a part of the refreshed line-up.     On these brand-new offerings, Mr. Avinash Pandey, CEO, ABP Network said, “As home-bound Indians continue to consume more content, it is time for us to innovate and adapt to the new environment by constantly updating our portfolio.  At ABP, we have always kept the viewers at the very core of our content offerings. With this renewed energy and excitement, we hope we will continue to apprise them, inspire them and create new value in this critical juncture.”   Following is the latest line-up of shows by ABP News for weekends: 1.      Vijay Factor – Every Saturday, 6:00 pm to 07:00 pm 2.      Parivartan – Every Saturday, 10:00 pm to 11:00 pm 3.      Pankaj ka Punch – Every Sunday, 6:00 pm to 7:00 pm 4.      Raj ki Baat – Every Sunday, 8:00 pm to 9:00 pm 5.      9 p.m. Report - 9:00 pm onwards

Knowledge Centre

Affle reports strong performance for Q1 FY2021
Aug 10 2020 By Admin
    Affle (India) Limited, a consumer intelligence driven global technology Company, today announced the results for the quarter ended June 30, 2020.     Q1 FY2021 Highlights (y-o-y):   Revenue from Operations of Rs. 89.8 crores, an increase of 20.4% y-o-y     EBITDA at Rs. 22.5 crores, an increase of 20.3% y-o-y   PAT at Rs. 18.8 crores, an increase of 42.3% y-o-y   PAT margin expansion by 2.7% y-o-y Q1 FY2021 Highlights (q-o-q):   Revenue up by 12.2% q-o-q     PAT up by 22.8% q-o-q   Affle reported a strong performance for Q1 FY2021 with a consolidated revenue from operations of Rs. 89.8 crores, an increase in revenue by 20.4% y-o-y. EBITDA was at Rs. 22.5 crores, an increase of 20.3% y-o-y. PAT increased by 42.3% y-o-y to Rs. 18.8 crores, and PAT margin stood at 20.4% for the quarter, an expansion of 2.7% from Q1 last year. This growth has been broad-based coming from both CPCU business and Non-CPCU business. The CPCU business continued its positive momentum delivering a total of 1.7 crore of converted users in Q1 FY2021. The top-10 industry verticals for the Company have been Covid-19 resilient, helping it register a robust growth in this quarter on both year-on-year basis and sequential basis (q-o-q). In Rs. Crore Q1 FY2021 Q1 FY2020 Y-o-Y Growth Revenue from Operations 89.8 74.6 20.4% EBITDA 22.5 18.7 20.3% Profit After Tax 18.8 13.2 42.3% % PAT Margin 20.4% 17.6%     Commenting on the results, Anuj Khanna Sohum, the Chairman, MD and CEO of Affle said: “08.08.20 is our 1st IPO anniversary since Affle competed its successful IPO in India. We achieved momentous progress in FY2020 and we would like to thank our shareholders for their continued trust in us. Our Affle2.0 strategic initiatives have strengthened the foundations for our long term sustainable growth. The resilient nature of our business enabled our continued growth trajectory in Q1 FY2021 with stronger demand in June from both India and International markets across industry verticals. The lockdowns have helped to accelerate the consumer adoption of mobile apps and online services in India and we are well-positioned to benefit from this trend. Affle remains committed to deliver new innovations and leverage capabilities to drive sustainable growth, while looking to invest in credible consolidation opportunities that shall enhance value for our stakeholders.”
Bata India’s Announces Q1 results, impacted due to lockdown
Aug 09 2020 By Admin
   Bata India – the country’s leading footwear brand – on Friday announced results for the quarter ended 30th June 2020. Revenue from operations for the quarter was Rs.1348 million (lower  by  85%  compared  to  the  corresponding  period  last  year  due  to  the  lockdown  in  April  &  May followed by a graded unlocking across the country). Consequently, the Company incurred a loss after tax of Rs.1,012 million as against profit after tax of Rs.1,006 million in the corresponding period last year.   Results in the first quarter of FY2020-21 were severely impacted because of disruptions caused by the ongoing COVID-19 pandemic.  The  Company  witnessed  a  gradual  improvement  in  business  once  the lockdown  was  lifted.  While  multiple  measures  taken  by  the  Company  for  customer  safety,  product availability   and   channel  expansion  have   helped   increase   sales,   the   prevailing   uncertainties   have dampened the consumer demand for discretionary spends. The Company is focusing on controlling its costs-related to retail stores, factories, rentals & operations and drive efficiencies in its value chain. The impact of cost saving exercise is visible in these results. Multiple work streams have been put into place to look at all cost-lines and come out of the pandemic fighting fit.   Sandeep  Kataria,  CEO  –  Bata  India  Limited,  stated: “It was  an  unprecedented quarter  in  Bata  India’s history.  During  the  quarter  we  had  low  sales  and  no  production  due  to  lockdown  mandated  by  the Government  due  to  the  pandemic.  Our  stores  started  opening  up  in  a  graded  fashion,  but  running operations was a challenge due to frequent lockdowns and restrictions mandated by local administration across the country. We re-started our operations keeping safety of our customers & employees in mind and in line with government and our global standards. The results have to be viewed in this context. The team has responded admirably by focusing on recovery of the business through agile portfolio expansion, scaling up our digital presence via bata.in & e-comm partners and introducing 2 new hyper-local channels Bata  Chat  Shop  for  shopping  over  WhatsApp  and  ‘Bata  Stores  on  Wheels’  mobile  kiosks  that  allow customers to shop at their doorstep. In addition, we have increased our focus on franchise store rollout and extending our reach to multi-brand outlets to get even closer to our customers. We are hopeful that the improvement in sale will continue and get a further boost with the festivities in the coming quarter.”   There is strong focus on cost saving across all cost lines including renegotiating lease rentals, controlling discretionary spends and improving productivity. We have used the past few months to recast our value chain and prepare the Company for the future ”   Other Key Highlights:   • Retail  stores  re-opening  efforts  included  a  safety  manual  and  SOP  translated  into  11  regional languages, a 20+ point checklist to ensure safety of customers and staff and equipping stores with sanitizers, gloves, masks, dispensers and quarantine boxes for shoes. •   E-commerce  channel strengthened:  bata.in now  delivers to more than 1,300 towns pan-India; 900+ stores connected in endless-aisle rollout to help drive any-store home delivery; scaling up B2B E-Comm sales and market-place presence across all major E-Comm partners •   Two new hyper-local channels launched: o Bata  ChatShop,  new  channel  launched–  allowing  customers  to  shop  remotely  from neighborhood stores by interacting with store managers via WhatsApp. This is helping Bata  in  reaching  out  to  its  core  customer  base,  attesting  to  the brand’s commitment in helping customers lead a relatively unrestricted life. o Bata  Store-on-Wheels,  new  channel  launched:  that  allows  customers  to  shop  at  their doorstep. The temporary stores are set-up in association with RWAs and condominiums, in  residential  localities,  offering  a  safe  and  convenient  shopping  experience  to  all customers  specially  children  and  elderly  who  have  restricted  movement  during  the pandemic. •   Agile-portfolio portfolio development & launch:  Curated collection of relevant portfolio: Fitness-at-home, Easy-wash, Work-from-Home, Power active-wear apparel   Personal Protective Gear (PPG) such as anti-viral face masks   •   Distribution channel ramped-up, now reaching 30,000 multi-brand outlets •   Franchise store rollout continues with a plan to open 500 by 2023 • Customer communication & experience included updating store operating timelines on Google store search, informing customers via Bata Club loyalty program, offering relevant promotions, sharing  fitness  content  to  keep  customers  healthy  during  pandemic,  digital  payment  partner offers & contactless shopping •   Factory operations re-started in July, keeping demand & current off-take in mind  
SVOD platforms experience massive growth. Consumption surge of 82 % in Urban India over the last one year: says Kantar’s ICUBETM 2019 report
Jul 30 2020 By Admin
      ‘Online video’ watching is no longer a young people phenomenon. The growth of online video users in urban India is highest among 45 and above years age group.   Online video consumption is driving internet adoption in small town. Users have grown significantly in smaller towns (40%) and online video is working as a stepping-stone for the new internet users.   Kantar, the world’s leading data, insights and consulting company, releases data on Online Video Consumption from its ICUBE report. The annual tracking study; considered to be the currency for digital adoption in the country, gauges the changing digital ecosystem in India, measuring Internet usage trends by demographic, activity and device segments.   Speaking about Online Video Consumption, Biswapriya Bhattacharjee, Executive Vice President, Insights Division, Kantar, said,” The one line verdict on Digital entertainment for the year is that of uninterrupted growth. There is good news, for both platforms and marketers.  The digital medium is way younger than its offline counter parts but we already see a very discerning audience base. The concept of specialization is already in place and the platform allows the content creators to bring out their creative best on this platform.”   Key findings:   Total online video users count rises to 294 Million in December 2019. Online video usership in urban India have grown by 25% over the last one year compared to 11% active internet user's growth.  Contrary to the popular myth - ‘Online video’ watch is no longer a young people phenomenon. The growth of online video users in urban India is highest among 45 and above years age group.  Not only the number of people watching videos has witnessed a surge, but they are doing it on a more frequent basis. 65% of online video watchers watch video online daily.  The proportion of 45 and above years age group people watching online video is higher among smaller cities than metros and large cities. The proportion of female online video viewers is higher than males among less than 15 years old age group. On-demand video content watchers are on the rise in Urban India. Affordable internet and a wide range of curated content, the on-demand video has seen significant growth over the last one year.  Music (47%), Movies (54%) are the two most-watched online video content in Urban India.   While SVOD content has witnessed a significant surge over the last one year with users growing to the tune of 82% over the last one year. AVOD has also marked growth in users (29%). The growth of Social media video users has been slower compared to AVOD or SVOD growth rate. There is an increase in the number of social media video viewers by 18%. The proportion of video users accessing social media video has dropped over the last one year The growth of SVOD is driven by smaller towns (less than 5 lakh population). SVOD users have witnessed a significant demographic change over the last one year. 37% of SVOD users now belongs to small towns compared to 10% of 2018.  SVOD users are more mature as the majority of them are already using both social media and AVOD content. 99% of the SVOD users watch either AVOD or Social media videos.  YouTube dominates on-demand video usage across genre, from music videos to news, except live sports- predominantly dominated by Hot star While SVOD has witnessed a huge surge in the last one year, AVOD will continue to be the most-watched video platform for foreseeable future due to its short format videos in comparison to long format videos of SVOD.  People watch AVOD content more frequently than SVOD content. But video watched on AVOD platforms is shorter than that of SVOD content. The majority of the AVOD content has a duration of fewer than 10 minutes whereas, the majority of the SVOD content has a duration of 15 minutes to up to one hour.
Strong Cash Generation in an Unprecedented Quarter
Jul 29 2020 By Admin
    Quess Corp, India’s leading business services provider announced its financial results for the first quarter ended 30th June 2020 today.  The key consolidated financial parameters are:          Financial Highlights (Q1FY21): Revenue flat YoY at ₹ 2,409cr, primarily on account of COVID-19 impact on General Staffing, Conneqt and IFM  EBITDA decreased 12% YoY to ₹ 130cr. EBITDA includes impact of one-time COVID related costs (₹ 6cr) and lockdown-related losses in Excelus and Digicare (₹ 21cr) PAT decreased 36% YoY to ₹ 36cr. Q1’21 PAT includes ₹ 14cr of one-off items: Fair value gain on Terrier consolidation of ₹25cr offset by equity pick up of Terrier and QEBFC of ₹11cr OCF conversion at 152% vs 44% in Q1’20, buoyed by strong collections performance and reduction in working capital requirements Net debt reduced by ₹ 100cr to ₹ 254cr from ₹ 355cr in Q4’20. Gross debt reduced by ₹ 170cr to ₹ 977cr from ₹ 1,147cr in Q4’20 Q1 Corporate Actions: Around 200 new customers added through the quarter, in existing and new service lines Continued focus on cross sales and multi-tower deals. Customers with 2 or more service lines accounted for 68% of revenues in Q1’21 Indirect costs reduced by 20% over previous quarter run rate Completed increase of stake in Terrier Security Services from 49% to 74%  Scheme of Amalgamation of Quess with 4 wholly-owned subsidiaries– Goldenstar, Greenpiece, MFX India and Trimax Smart Infra filed with the Stock Exchanges on June 29, 2020 Termination of JV between QEBC and East Bengal Football club signed off on July 16th, 2020 Q1 Business Updates: Workforce Management Platform:  Training & Skill Development EBITDA down by ₹ 21cr QoQ driven by lockdown of training facilities. Operations to potentially start progressively from August, subject to government permissions.  Expanded B2B and B2C capability with promising pipeline WFM associate headcount down 6% YoY from 237k to 224k, primarily in BFSI and Retail verticals. However, strong sales traction with 59 new clients acquired in the quarter General Staffing onboarded 24 new clients and lost no major customers during the quarter. Continued focus on VAS and digitization IT Staffing focus on supporting high margin digital skills. Singapore and ME operations continue to show strong performance. Business performance currently as per annual plan Operating Asset Management Platform: IFM revenue declined 13% YoY, including seven percentage points from food business (due to shut down of educational institutions and offices). Headcount down 9% YoY, largely in Education and IT Services verticals. However, the business has made good progress in introducing new clients, both through steri-fumigation and traditional business Terrier Security revenue declined 4% YoY largely driven by demobilization of guards in IT services vertical. Focus continues on new customer introductions through integrated man-tech propositions. Good progress in new service lines such as thermal imaging and SeQure touch-free front office platform Tech Services: IT Services business delivered a strong operating quarter, introducing unified branding in NA with more focus on managed services and introducing several new clients HRO business grew topline by 14% YoY in India and internationally, 42 new clients added in Q1’21 CLM/BPM business saw de-growth in March/April with domestic impacted more than international. International business recovering, with domestic catching up. Collections business impacted by moratorium in banking industry Commenting on the results, CEO & ED Mr. Suraj Moraje said, “While this quarter was heavily impacted by COVID-19, our continued focus on customers, cost, and cash are showing early results in our operating metrics. We believe that Quess will disproportionately benefit from our integrated business platform, industry-leading sales capability, digital execution, and superior balance sheet. We continue to execute towards our OCF growth and ROE goals, and are optimistic about the future.”